If we plan on being a success, we need to constantly be searching for flaws in our practices and new ways to improve them. When you are finished with your thank you's and you’ve wrapped up the event, ALWAYS create a Best Practices document to complete your folder.
In this document, highlight what worked and what did not work well. Your event will not be viewed as complete until you have finished and submitted your Best Practices document in PDF format to Mary at email@example.com.
In your Best Practices document, take note of:
Good B2B experiences
Bad B2B experiences
Anything that went wrong and why
Anything that went well and how
Is there a way to do anything easier next time